Best Pregnancy Apps for 2027

For anyone expecting in 2027, the pregnancy app to install is Ovia Cycle & Pregnancy Tracker. It is free, its App Store privacy label declares no cross-app tracking, and it is built to stay useful long after the due date. What to Expect and Flo are the finalists; BabyCenter and Oura’s Pregnancy Insights are commended.

What tipped the 2027 decision

Many pregnancy apps are built around roughly nine months of content. For an award meant to guide the year ahead, two questions mattered more than another set of fruit-size comparisons. First, what does the app do once the baby arrives, when recovery, feeding and a returning cycle all need tracking? Second, who else can see what you log? On that second point, the privacy disclosures each developer files with Apple were revealing, and they moved Ovia ahead of two apps with more detailed medical sourcing.

Scoring for the year ahead

All entries were scored on the same five weighted factors used across the program, explained on the criteria overview. In this edition, access meant whether the core pregnancy tools are free and on both iPhone and Android. Privacy meant the developer’s declared practices, not marketing promises. Apple displays those disclosures but does not audit them, so treat them as the minimum an app admits to rather than a guarantee. Evidence meant whether the maker names who reviews its health content and what it is based on. A product that scored well on all three and stayed useful after birth had the edge.

Winner: Ovia Cycle & Pregnancy Tracker

Ovia merged its former fertility app and its former pregnancy app into one free download, now branded Ovia Health by Labcorp. That design is the reason it wins: the same account covers trying to conceive, pregnancy, postpartum recovery and, years later, perimenopause, so nothing has to be exported or re-entered at each stage.

During pregnancy the toolset is broad. Its listing describes weekly videos and a countdown to the due date, a growth calendar that pictures the baby in 3D each week, a log of your changing bump, a life-size view of the baby’s hands and feet, lookups for whether a food or symptom is a concern, and tools for counting kicks and timing contractions. More than 2,000 free expert articles sit behind it. Friends and family sharing lets a partner or relative follow daily updates, and you can lock the account with a PIN.

After delivery, the app switches to recovery modes based on how you gave birth, whether vaginal, cesarean or VBAC, then a year-long postpartum program covering birth recovery, complications, reproductive planning, return-to-work support and mental health. Ovia also shares data to Apple Health and syncs steps, sleep and weight from Fitbit.

Privacy is where it separated from the pack. Ovuline, the developer, does disclose that it links some data to your identity, such as health, contact and coarse location details, and that marketing is one use. What it leaves empty is the tracking category, the one covering data used to follow you through apps and websites run by other companies. What to Expect, BabyCenter and Flo each fill it in. The Oura app, home of Pregnancy Insights, declares none either, but it only works with a ring and a paid membership.

Access gets a bonus for people whose employer or health plan offers Ovia. Members who enter their plan details get coaching and programs for conditions such as endometriosis and PCOS, and Ovia says its Care Team can be reached in the app, by phone or on video every day of the year without charge to the member.

Where it falls short: Ovia’s listing does not name a medical review board the way What to Expect and BabyCenter do, which held it back on evidence. On the App Store it is an iPhone-only app with no iPad version; it is also available on Google Play.

Finalist: What to Expect Pregnancy & Baby Tracker

If daily reading is what you want, What to Expect still has a deep well to draw from. Everyday Health says a dedicated medical review board checks the app’s articles, which draw on ACOG and AAP guidance and on peer-reviewed research. The free app adds 3D weekly development videos, themed size comparisons, a twin mode and an Apple Watch app, and the company’s app page says its week-by-week videos are hosted by founder Heidi Murkoff.

For 2027 buyers, the newest pieces are in its community: a “Buzzing” feed of trending conversations arrived in June 2026 and Community Answers, which curates insights from other parents, in October. After birth it becomes a baby log and records your own postpartum symptoms and medications.

It settles for second because its developer discloses that contact details, identifiers, usage data and even sensitive information can be used for tracking beyond the app itself.

Finalist: Flo

Flo earns a finalist spot for the feature that sets it apart: Anonymous Mode. Flo says that in this mode it does not ask for or log identifiers such as your name, email address, Apple ID or IP address, so even an official request to identify you could not be satisfied. Flo adds that subscriptions are its only revenue and that user data has never been for sale, and it describes itself as dual-certified under ISO 27001 and ISO 27701.

The trade-offs are real. Much of the pregnancy content, from weekly development guides to the Secret Chats forums and sharing with a partner, requires Flo Premium. Flo says Premium can be bought with FSA or HSA funds, since it appears on the SIGIS eligible product list, which eases the cost question for families with those accounts. In Anonymous Mode, Flo’s support team cannot help you delete the account, update your details or access your data, by design. Its listing also still declares purchases, location, identifiers and usage data in the tracking category.

Commended: BabyCenter Pregnancy Tracker

BabyCenter remains a strong free alternative to What to Expect, offering movement and contraction counting, a birth plan template and no-cost classes on childbirth and baby safety. A September 2026 update added a daily briefing on its Highlights screen, personalized to your stage. Its health information is reviewed by the BabyCenter Medical Advisory Board. It shares What to Expect’s developer and a similar tracking-heavy privacy label.

Commended: Oura Pregnancy Insights

For people who already wear an Oura ring, Pregnancy Insights adds a trimester tracker, weekly messages and seven-day trends for nighttime heart rate, temperature, heart rate variability and respiratory rate, shaded against ranges Oura derives from other members’ pregnancies. Readiness and sleep insights adjust for gestational age. Tagging a birth or a pregnancy loss switches the feature off, and Oura notes that temperature baselines can take 60 to 90 days to settle afterward. It requires a Gen3 ring or newer and an active membership.

Feature check for 2027

App	What continues after birth, per maker	Free to start	Main privacy tool, per maker
Ovia	Postpartum modes, 12-month program, cycle and menopause tracking	Yes	No tracking declared; optional PIN
What to Expect	Baby log; postpartum symptom and medication log	Yes	Data-sale opt-out request
Flo	Cycle tracking in the same app	Basic account free	Anonymous Mode
BabyCenter	Baby growth tracker; postpartum symptoms and notes	Yes	Data-sale opt-out for California consumers
Oura Pregnancy Insights	Cycle Insights return once periods resume	Needs ring and membership	No tracking declared; Oura says it never sells or rents health data

If you are…

• Pregnant for the first time and want to read a lot: What to Expect, possibly alongside Ovia for tracking.
• Planning to keep one app through recovery and beyond: Ovia.
• Unwilling to attach your name to pregnancy data: Flo in Anonymous Mode.
• Signing up for a childbirth class on a budget: BabyCenter.
• Already sleeping in an Oura ring: turn on Pregnancy Insights and keep a regular app for content.

Final word for expecting parents

Whatever you install, share the important things with your care team rather than the app, and treat every in-app prediction as an estimate. Ovia wins for 2027 because it asks the least of your privacy while giving the most after delivery. If you mostly want to read, What to Expect is still the better library, and nothing stops you from using both: one for tracking, one for learning. Parents also tracking sleep in the newborn months may find the 2027 sleep tracker picks useful.

<a href="https://innovationprizes.org/2027/best-pregnancy-apps/"><img src="https://innovationprizes.org/badges/2027-best-pregnancy-apps-winner.svg" alt="Innovation Prizes 2027 Winner: Pregnancy Apps" width="160" height="160"></a>

<a href="https://innovationprizes.org/2027/best-pregnancy-apps/"><img src="https://innovationprizes.org/badges/2027-best-pregnancy-apps-finalist.svg" alt="Innovation Prizes 2027 Finalist: Pregnancy Apps" width="160" height="160"></a>

<a href="https://innovationprizes.org/2027/best-pregnancy-apps/"><img src="https://innovationprizes.org/badges/2027-best-pregnancy-apps-finalist.svg" alt="Innovation Prizes 2027 Finalist: Pregnancy Apps" width="160" height="160"></a>